Venue: Theatre Hall, 6th floor
Admission: Free for All, limited seats only
Speaker: Mr Effendy Shahul Hamid, Head of of Group Corporate Communications, CIMB Group
Topic: Amidst the current financial crisis, corporations and their respective brands are further challenged to make a difference. This session discusses the role of branding, public relations, sponsorship and CSR- and how they operate as part of a comprehensive communications framework.
WSJ-CIMB FLP program: http://www.wsj-asia.com/flp/malaysia.html
Speaker: Mr Effendy Shahul Hamid, Head of of Group Corporate Communications, CIMB Group
Topic: Amidst the current financial crisis, corporations and their respective brands are further challenged to make a difference. This session discusses the role of branding, public relations, sponsorship and CSR- and how they operate as part of a comprehensive communications framework.
WSJ-CIMB FLP program: http://www.wsj-asia.com/flp/malaysia.html
There is a quiz for all students who are interested
EVERYone needs BRANDING whether it be person, products or services.
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